Content Distribution with Embedded Ecommerce

Lacey Conine, aka Hype Priestess, the organizing force behind Witch Walk and co-host of the Brew Witchcast podcasts, needed a place to engage with her audience and sell products and services. Her Store Envy site didn’t cut it any longer, and she wanted something to artistically display her personal brand while also providing an excellent ecommerce experience.

Our team created a Shopify website with custom blog templating, SEO optimization, intuitive product search and categorization, and a responsive design true to the brand. They also created blog content from podcasts, YouTube, and Tarot Readings. The final product was an immersive and engaging experience that delivered niche content with the eCommerce functionality to match.

Services & Solutions

Consulting

  • Brand Strategy
  • Business Development
  • Performance Audit & Analysis
  • Process Creation
  • Product Planning
  • Project Budgeting & Management
  • Technical Guidance

Content Creation

  • Graphic Design
  • Product Photography
  • Production & Repurpose Editing
  • Visual Branding

Digital Marketing

  • Content Marketing & Distribution
  • Cross Channel Communication
  • Ecommerce Store Management
  • Email Campaigns
  • Email Automation
  • Social Media Scheduling

SEO

  • Analytics Integrations
  • Discoverable Content Strategy
  • Keyword Discovery
  • On-Page Optimization
  • Technical Audit

Web Design

  • Custom CSS Styling
  • Responsive Design
  • User Experience Optimization

Website Development

  • Shopify Ecommerce Store
  • Blog Content Management System
  • Newsletter Subscription Sign-Up
  • User Role Specific Content Access

What We Crafted

Project

Deliverables

Duality; Dark to Bright, Shadow & Light Work
Font Weight Variation; Hype Growing & Body Representation
Stacked; Hype Large, Equal Priestess Presence
Witch; Disneyesque Magick Wand

Design Guide

Color

Palette

#2e0854

#6a26b6

#7f00ff

Font

Typography

Karla
Aa
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Mood Board